Overview
Learn how audiences and segmentation work in Accelerator, from database connections and base audiences to Blueprints that build targeted segments.
Creating and editing audiences
Create and edit audiences in MessageGears Accelerator, and learn when to use recipient data versus supplemental data in your sends.
Blueprints for campaign prioritization
Use Blueprints in MessageGears Accelerator to prioritize campaigns, routing each record to the right campaign through a series of conditions.
Blueprints for campaign segmentation
Use Blueprints for campaign segmentation: assign Labels as records move through a Blueprint so one campaign renders the right content for each segment.
Blueprint chain view
The Blueprint chain view allows users to visually map and interact with all interconnected customer segments from a single screen.
Blueprint snapshots
Use Blueprint Snapshots to run a Blueprint on a schedule and cache the results for campaigns, including storage setup, statuses, and campaign use.
Data variables
Use Data Variables as placeholders in Accelerator audience SQL, fill them in when you launch a campaign, and use Dynamic Lists in Blueprints.
Using FastCache
How FastCache stores Blueprint query results in cloud storage to speed up Blueprint record counts, and how to set it up.
Send time designation
Schedule messages per recipient using campaign-level send windows and recipient send time attributes for email, push, and SMS without hosting audience data outside your data warehouse for Send Time Optimization use cases.
Adding segmentation criteria to URL data source
Add segmentation criteria to a URL data source in Accelerator to build parameterized URLs with FreeMarker variables, default values, and preview testing.
Push opt-in and channel reach
Learn what Channel Reach and Known Opt-Ins mean for a push audience, how they're calculated, and how to interpret them before you launch a campaign.