📄️ Messaging and Activation Overview
Launch campaigns in Accelerator by defining an audience, building content, and choosing marketing, transactional, or external campaign delivery.
📄️ Engagement Guidelines and Re-engagement Strategy
Target email by recipient engagement recency to protect deliverability, with recommended engagement windows and a gradual re-engagement strategy.
📄️ Segmentation and Activation End-to-end Use Case
An end-to-end example of segmenting customers visually with Blueprints, adding Labels to audience data, and activating segments on third-party channels.
📄️ Email Deliverability Best Practices: Suppression Lists and Blocklists
How suppression lists and blocklists affect email deliverability. Covers unsubscribe, bounce, and complaint suppression, reputable blocklists, and delisting.
📄️ Email Authentication and DMARC
How SPF, DKIM, and DMARC authenticate email sent through MessageGears, with a sample SPF record and guidance on domain alignment for DMARC policies.
📄️ Email Delivery Rate Throttling
Control email delivery rate in MessageGears with account-level throttling for all domains or specific ones. Request a messages-per-hour limit from Support.
📄️ Understanding Bounces
How to read email bounce responses, including SMTP status codes, enhanced status codes, and text descriptions, plus the bounce categories MessageGears assigns.
📄️ Bounce Management and Suppression
Set up bounce suppression rules for email. Get recommended thresholds for invalid recipient, DNS failure, spam block, mailbox full, and other bounce categories.
📄️ Non-human interactions (bot clicks)
How to identify non-human interactions, or bot clicks, in email metrics. Learn where bot clicks come from and which click patterns signal automated activity.
📄️ Custom authentication & secure click tracking links
Set up custom authentication domains and secure click tracking links for MessageGears email using subdomain delegation and default or dynamic signing domains.
📄️ Open-tracking consent
Suppress the open-tracking pixel for individual recipients who have declined open-tracking consent (CNIL / Garante), using the reserved TrackingConsent recipient field.
📄️ Adding and Managing Sending Profiles
Create and manage Sending Profiles in Accelerator to reuse From Name, From Address, and Reply-To values across email templates and campaigns.
📄️ Reply Mail Management
Use Reply Mail Management to forward email replies to an inbox while tracking analytics and triggering Real-Time Data Feed events with a Gears reply-to macro.
📄️ SMS Messaging
Send and receive SMS with MessageGears, including how short codes work for high-volume texting and how inbound messages are handled.
📄️ SMS URL shortener
Shorten links in SMS messages with the MessageGears SMS URL Shortener. Learn how short URLs are built and what you need for setup, including a tracking domain.